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BLACK FRIDAY MEGA DEALS

UNLOCK PREMIUM SAVINGS ON OUR BESTSELLERS. UP TO -70% OFF

Explore the brand

Where passion meets pigment

born from the hands of a true makeup artist, our products blend high-performance beauty with deep emotional connection — made for skin, soul, and self-expression.

For skin, lips, eyes & beyond

Created by a makeup artist

every shade, every formula, designed with intention — made to perform, made to express.

SHOP HER PRODUCTS

USE CODE : SOULMATE25

USE CODE : SOULMATE25

USE CODE : SOULMATE25

USE CODE : SOULMATE25

USE CODE : SOULMATE25

USE CODE : SOULMATE25

USE CODE : SOULMATE25

USE CODE : SOULMATE25

USE CODE : SOULMATE25

USE CODE : SOULMATE25

USE CODE : SOULMATE25

USE CODE : SOULMATE25

USE CODE : SOULMATE25

USE CODE : SOULMATE25

USE CODE : SOULMATE25

USE CODE : SOULMATE25

USE CODE : SOULMATE25

USE CODE : SOULMATE25

USE CODE : SOULMATE25

USE CODE : SOULMATE25

Behind every glow

Our products. Real people. Real performance.

Trusted by beauty’s elite

featured in the world’s leading magazines — recognized for performance, praised for artistry.

More than makeup

Soulmate by bo is where artistry meets emotion — crafted by a makeup artist, made to move with your skin, your rhythm, your soul.

les masterclass de la cher royale academie

en collaboration avec des artistes du maquillage et de la coiffure artificielle.

trusted. loved. repurchased.

Flawless & natural finish!

The coverage is flawless, and it feels like nothing on my skin.

Emily T.

3 days ago

Feels like second skin.

Finally, a brand that gets both pigment and comfort right.

Julia S.

5 days ago

Long-lasting glow I trust.

I’ve never felt this confident with foundation before.

Chloe M.

14 days ago

Pro-level quality at home.

It gives me that editorial glow with zero effort.

Zoe K.

18 days ago

Bold color, zero dryness.

Everything blends so easily — it’s pro-quality I can trust.

Isabelle L.

22 days ago

Luxury I can wear daily.

The packaging, the finish, the vibe — I’m obsessed.

Naomi R.

30 days ago